CPA, ROAS, and the Google Ads Bidding Terms People Keep Misreading
• 10 min read
Written by David
groas Blog
The AI Overviews Ad Pitch, Taken Apart: What Advertisers Can Actually Buy
• 9 min read
Written by David
Target CPA vs. Target ROAS: One Bid Decision, Two Ways to Get It Wrong
• 11 min read
Written by David
Ryze AI Reviews: 49 Public Entries, Just 9 Mentions of Performance Gains
• 10 min read
Written by David
The First 28 Days of Google Ads: What to Check and What Not to Touch
• 10 min read
Written by David
YouTube Added More Ads Again: A Timeline From TrueView to 2026
• 10 min read
Written by David
Before an AI Agent Touches Your Google Ads, Run This 6-Week Holdout
• 10 min read
Written by David
An Eleven-Minute Landing Page Fix, Then Three Weeks of Recovery
• 9 min read
Written by David
AI Search Visibility Tools Ranked by What They Actually Ship
• 10 min read
Written by David
One Operator, Ten Domains, 30 Days: The Flat-Fee AEO Retainer Playbook
• 9 min read
Written by Alexander Perelman
7 Myths That Make AI Visibility Reports Look More Certain Than They Are
• 9 min read
Written by David
“I Only Want a Monthly Report”: What Hands-Off Google Ads Still Needs From You
• 10 min read
Written by Alexander Perelman
What Beginners Get Wrong About AI Agents for Google Ads
• 9 min read
Written by David
Before You Sign a 12-Month White-Label Google Ads Contract
• 10 min read
Written by David
Before You Write for ChatGPT, Check Whether AI Can Read Your Site
• 9 min read
Written by David
Percentage of Ad Spend or Flat Fee? The Google Ads Pricing Debate
• 10 min read
Written by David
All-Inclusive AI Ads Pricing*: Please Read the Asterisk
• 7 min read
Written by David
Stop Excluding Search Terms on Bounce Rate: Build a GA4-to-Google Ads Triage Sheet
• 9 min read
Written by David
Agency AEO: Managing Knowledge Graphs and Auto-Publishing to Client CMS
• 4 min read
Written by Alexander Perelman
Google Ads Measurement in 2026: Consent Mode v2, GA4 Updates, and Privacy Sandbox
• 7 min read
Written by Alexander Perelman
ROAS Agency vs Profitability Optimization: What to Choose
• 7 min read
Written by Alexander Perelman
How to Measure Brand Visibility Across ChatGPT, Gemini and Google AI Overviews
• 5 min read
Written by Alexander Perelman
Should You Replace Your Google Ads Agency With AI? Switching Guide
• 6 min read
Written by Alexander Perelman
Is It Time to Replace Your Google Ads Agency With an AI Agent?
• 5 min read
Written by Alexander Perelman
AI Agents vs. PPC Agencies: When to Switch (and How to Do It Without Losing Performance)
• 7 min read
Written by Alexander Perelman
Google AI Max for Search Campaigns: What It Is, How to Turn It Off, and Best Practices
• 7 min read
Written by Alexander Perelman
How Much Do Google Ads Cost? Management Fees, CPCs and Autonomous Setup
• 5 min read
Written by Alexander Perelman
YouTube Ads in 2026: Five Predictions About Ad Load, CPMs and What Comes Next
• 10 min read
Written by Alexander Perelman
The Google Ads Learning Phase Isn’t a Seven-Day Timer. Test Yours.
• 10 min read
Written by Alexander Perelman
Eight Google Ads Learning Phase Myths That Can Cost You CPA
• 9 min read
Written by Alexander Perelman